A logo was required for a Magician’s business that entertains young children aged around 4. The client required a fun and colourful logo, which included a penguin. We had sketched out some concept ideas on paper, and then created a penguin character. We then worked on the design of the text. We decided that blue for cool and yellow for bright would be the most suitable colours for the logo. The client was very pleased with the end result. The logo is fully scalable and looks great in black and white also. The logo is also very memorable with the bold colours, stars and the magic wand for the letter ‘i’.